About the author


I'm a geek with a love for all things tech. I'm also an online business consultant with expertise in SEO, SMM, and digital marketing strategies.

Related Articles


  1. 1

    Igor Sabol

    I like the new logo and the design!

    They look better than the previous ones.


  2. 2

    Tomasz Surowiec

    Hi Gina, this is my first comment on your site, I’ve been reading lifehacker for long time, and smarterware since TWiG πŸ™‚

    and now I’m confused – I use GReader for all my stuff, but now, with this design… I’ll have to give it up πŸ™‚ great work – it’s nice and clean and what is most important – unique – so after first glance I already know where I am…

  3. 3

    Carlos GonzÑlez

    Hi Gina: This is also my first comment here, just wanted to congrats you! The new logo and design look great, I think your color palette is great. Recently I went through a similar situation with my web site, so I can tell how proud should you be feeling now. Enjoy it and best wishes!

  4. 4

    James Adams

    New site looks great. I like how “clean” it looks.

  5. 5


    To be honest, I was expecting a step back from the previous (wonderfully clean and plain) design when you spoke of this earlier. I was wrong. =^)

    You managed to snag some great help and put together a stylish theme that’s still pleasantly reserved. Well done!

  6. 6


    The new design is awesome!

    Though I must admit I was really shocked by the weird bug which showed me I’d logged in as a different Facebook user every time I refreshed this post! It’s gone now, thankfully. πŸ™‚

  7. 7

    Alan Simpson

    Gina, I think the design is slick. And great use of a circumpunct in your logo.

    There is a troubling note I have to make though. When I came to your page I was logged in to your site with someone else’s Facebook account. I don’t know who this person was and I’m the only one who’s on this computer. I quickly logged out and logged into my own account.

    I assume there’s a session id cookie issue of some sort. But I know you’re an expert so I won’t presume to speculate πŸ™‚

  8. 8

    Kirk Friggstad

    Wow… it’s very… ummm… green.

    Seriously, though – it’s a neat design, I like the logo, like the layout, it just feels like it could use a bit more contrast. Kind of reminds me of when I was growing up – we had a cheap Apple ][+ clone (Syscom II) with a monochrome green screen. Maybe it’ll grow on me.

    Anyhow, it’s the content that matters, and since I follow the RSS feed it shouldn’t bother me too much. πŸ™‚ Sorry to be a bit of a contrarian here – like I said, it looks good, just a little too much green for my personal taste.

  9. 9


    Very clean, very slick, and I really like some of the little touches that a lot of folks may not readily notice (but I do because I’ve seen far too many wordpress themes for one person), I love it!

    Smartware is lookin’ sharp! I also dig the new logo something fierce; very simple but very effective. Keep up the good work!

  10. 10

    Gina Trapani

    Thanks everyone for your comments, and sorry things were so slow there for awhile. That glitch that made it look like you were logged in as someone else should be fixed. (Sorry!)

    This design IS obviously a big commitment to green, but I think the overall effect is worth it. And yeah, I expect most of you are reading the site RSS anyway, so it’s up to you whether or not you want to look at it! πŸ™‚ I’ll be tweaking things as I go along or find problems as well, so list ’em here if you see anything else off.

  11. 11


    Looks great, and so far I haven’t seen anything broken yet.

    And yes I do read this site mostly via RSS, but I broke out the good ol’ real browser for this event πŸ˜‰

  12. 12

    Peter Kaizer

    Gina~ Nice new look! Congratulations.

  13. 13


    I like the new design a lot. You and your designers have done great job. I’m looking forward to continuing to read your posts.

  14. 14

    Steve Hall

    I love the look, and the logo. And for all you GReader users, don’t forget Better GReader will let you view the site’s actual layout within GReader! πŸ™‚

  15. 15


    I love the new design Gina. Certainly better than the previous one, gives the site a geeky look; much like the Linux minty look if you will :). Great job!!! Keep it coming


  16. 16

    Yawar Amin

    Good stuff! I like it. Quick bug report: I’m not seeing the body in Calibri, even though I definitely have it installed. (It’s rendering in Arial.) This is on Chrome 3 0 195 21, Vista SP2.

  17. 17

    Barrett Bowen

    I really like the way all of this functions. The Facebook connect feature is awesome! Is that your work? A downloadable plug-in? Both?

  18. 18


    This is a great new look for your site, Gina. Simple yet impressive.

  19. 19

    Dane Hesseldahl


    Theme looks fantastic Gina.

    Excellent work!

  20. 20

    Annedien Hoen

    It’s great to see people dig the design! πŸ™‚

  21. 21

    Thejesh GN

    It looks great. Congrats.

Comments are closed.